How Facebook make money

How Facebook make money

There might be a question in your mind that how Facebook  make money. They are free to use like you can freely make account and you can freely send messages.You don’t have to pay them monthly or yearly to use.
The answer to the question that how they make money.Remember that the most important thing on the internet is your SURFING BEHAVIOR mean that all websites on google  use cookies to know your interest and show advertisements related to your interest.

Cookies in the internet

It is little piece of data that is sent back to your computer each time you visit a particular website

Now the question is what is that little piece of data that is saved to Your computer?

for example :

We visit a website and select language for example English.Now the website save this information that your language is English for further use when  you visit the website .This information is saved  (cookie) on your computer.

Now these cookies which the website is using save the type of things I visited on that particular website so that it may know my interest and show me related contents of my interest on website or advertisement company’s use it to show user’s interest related  ads.

This is useful use of cookie as you get related information of which you are searching for.

Now come the third party cookies

It work across all websites you visited mean  It saves all your login information or if you have entered any account number on any other website you visited it also saves that which is privacy issue for the user.

Facebook use it’s users  as their products. Now the advertisement company’s come to Facebook for advertisement of their Ads. Why they come to Facebook because Facebook has public and the advertisement company’s have to sell products to public.Facebook use cookies to know the interest of its users.

You can  practically perform it by  disabling  the cookies by going into the settings of your browser and then trying to log in to your face book account it will display the following message:

So Facebook take commission from Advertisement company’s   to show ads to its user’s .

Facebook is thinking of making money through Whats app

Now as we all know that Facebook CEO Mark Zuckerberg justified the $19 billion price tag it paid for Whats App by saying that the messaging service is a rare platform that has the potential to reach one billion users.

So face book is now thinking of connecting service provider company’s directly with consumers on Whats App which means that now a day we call the toll free numbers if we face any problem with for example telephone service  is not working well or you have ordered  something from an online store and you want to complain to them that the item you have ordered is still not received.

Whats App will make official account of service provider company’s so that they can directly communicate with their costumers . Service provider company’s will pay money to Whats App if they want their official account  to made on whats app to communicate with their costumers.

The main reason is that Facebook, whats app has general public to which they target in order to earn